Every CMO Is A Software CMO

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Posted by Joel Basgall - 10 December, 2014

by Michael Klynstra

Every company should be a software company. This means every CMO should be a rock star software marketer. Learn how in this article in CMO by Geneca’s VP of Marketing Michael Klynstra.

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Read the full article here: Every CMO Is A Software CMO

Topics: leadership, software development, Compete, product lifecycle


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