Fresh Genecian Thinking.

The Millennial Experience

  • Carissa Rosine
  • 25.09.2017
  • Compete
Millennials are overstimulated. It’s just part of the territory when growing up in the age of technology. 
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You Need to Become a Software Company... or Die

Everyone knows we live in an increasingly digital economy.  But your company isn't a software company....right?
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What Does Digital Transformation Have to Do with Me?

Regardless of what your business does or provides, the customers you serve today are leading increasingly digital lives. This is forcing you to think like a software ...
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Is Application Economy an "Architectural Moment?"

It is no longer "business as usual" for software architects. The "Application Economy" requires all businesses to think and act like nimble software companies in order ...
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'I Don’t Want Your Money,' Said No Entrepreneur Ever—Until Now

When founding a business, it is not all about how much funding you can get. It is about getting the right money from the right people. Geneca CEO Joel Basgall explains ...
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Technology Enhances The Brand Experience

It’s time for your brand to embrace the tech experience, if only because your competition is already doing it with theirs. Your company may not be a tech company, but ...
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