Fresh Genecian Thinking.

Entrepreneurs, Evolution and the Matrix

Through the entrepreneurial lens of my experience, I’ve developed an interesting theory: people are more inclined to move when the pain of change is less than the pain ...
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The 3 I's of Innovation: Interrupt

Human interaction today is saturated with continuous interruption, demonstrated most obviously by our addiction to the real-time access of smartphones and social media.  ...
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The 3 I's of Innovation: Iterate

It’s no secret that remarkable success rarely comes without failures, demonstrated by a finding that 70% of new products fail to meet market demands. Most organizations ...
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The 3 I’s of Innovation: Invent

Last week, we defined “invent” as the act of creating something purely new, as part of our 3 I’s of Innovation blog series that also includes “iterate” and “interrupt.” ...
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The 3 I’s of Innovation: Defining Goals for Your Organization

Participate in a strategy session at just about any leading product-driven organization today and you’ll be hard pressed not to be inundated with the word innovation. 
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3 Keys to Launching Products Customers Will Actually Use

  In an environment where up to 70% of new products fail to meet market expectations, effectual innovation isn’t necessarily tied to the “perfect” product. 
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