Fresh Genecian Thinking.

3 Concepts of Effective Remote Facilitation

In the product strategy phase, objectives of participants in the conference room and at a remote location may be the same, but the experience is different. Effectively ...
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Does Fuzzy Language Help or Hurt the Software Development Process?

In the software development cycle, words matter. When we invent new products, we give them names, define their features and describe who the product is for and its ...
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Software Does Not Get Better with Age

15 year old scotch can be fabulous.  15 year old software can be risky.  What will you do when the software product that runs your business, helps close sales, and ...
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3 Keys to Launching Products Customers Will Actually Use

  In an environment where up to 70% of new products fail to meet market expectations, effectual innovation isn’t necessarily tied to the “perfect” product. 
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3 Reasons Businesses Build a Process

So often, our client discussions turn to innovation. Many wonder whether creativity is managed by a repeatable process or if it’s simply born of the Eureka effect.  The ...
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