Fresh Genecian Thinking.

Software Does Not Get Better with Age

15 year old scotch can be fabulous.  15 year old software can be risky.  What will you do when the software product that runs your business, helps close sales, and ...
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3 Keys to Launching Products Customers Will Actually Use

  In an environment where up to 70% of new products fail to meet market expectations, effectual innovation isn’t necessarily tied to the “perfect” product. 
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3 Reasons Businesses Build a Process

So often, our client discussions turn to innovation. Many wonder whether creativity is managed by a repeatable process or if it’s simply born of the Eureka effect.  The ...
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Constant Reinvention: Can It Be Baked into Your Organization's DNA?

When it comes to making a business thrive, past success is not a guaranteed indicator of future success. In today's ever-evolving and increasingly competitive business ...
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Why up to 75% of Software Projects Will Fail

  Oakbrook Terrace, IL., March 16, 2011 – Many executives are feeling worn down by confusion around project business objectives and recognize the need for more ...
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