Take a minute to think about the words you use to communicate with others. Have you ever struggled to come up with the ‘right’ word to convey your exact meaning? In business, we use shared language to communicate with our team to achieve common goals. The words we...
What can a necktie and a virtual reality thrill ride teach us about the power of shared language and innovation? A lot, actually! I recently spent a week in Orlando with my family enjoying the breadth of entertainment offered by the area’s theme parks. Having visited...
Participate in a strategy session at just about any leading product-driven organization today and you’ll be hard pressed not to be inundated with the word innovation. Understandably so – innovation is a powerful word, connoting growth, inspiration and market...
Developing and launching a new product are two distinct actions. You might have gone through the exciting development process with a consulting firm, but have no clear strategy yet for getting that shiny new object into the hands of your target customers. A successful...
Effectively communicating requirements and earning stakeholder approval require a combination of technical and software skills. This article offers ideas on how to present requirements to stakeholders with confidence and win their approval. Read the full article...