Startup Success: How AI Chatbots Can Help Entrepreneurs

Startup Success: How AI Chatbots Can Help Entrepreneurs

Are you ready to tackle that software project you’ve been dreaming about? Have you been eager to jump in but aren’t sure where to start? Does the thought of finding help intimidate you? If you answered yes to any of these questions, it’s time to start looking into a...
Customer Service as a Marketing Tool

Customer Service as a Marketing Tool

Never underestimate the marketing power of excellent customer service. From a friendly smile to going above and beyond, a customer or client wants their purchasing experience to be easy, efficient, and personalized. Most of all they want to be made to feel like...
Every CMO Is A Software CMO

Every CMO Is A Software CMO

Every company should be a software company. This means every CMO should be a rock star software marketer. Learn how in this article in CMO by Geneca’s VP of Marketing Michael Klynstra. Read the full article here: In Software Development, Execution Isn’t...