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Marketing to Millennials: Social Media

Marketing to Millennials: Social Media

After I filled my plate with chips, dip, and hot wings, I put forth my best impression of Sheldon Cooper (from the Big Bang Theory) as I looked for the perfect seat. Once I was centered and in front of the TV, with ample sound and comfort, I was finally ready for the...
Company Contention: Feedback Feud

Company Contention: Feedback Feud

Time for Round 3! What comes around every year and is pretty much dreaded by everyone involved? If you guessed winter in Chicago, I’d say you were close! However, today we’re talking about annual employee reviews. In one corner, we have our employee. He’s feeling...
Product Adoption and the Power of User Communities

Product Adoption and the Power of User Communities

If product adoption is the house, users are the key. After a product launch, organizations are often surprised when a new product doesn’t deliver the expected results. While in some cases, adoption may remain high when product success is lower than hoped,...
3 Concepts of Effective Remote Facilitation

3 Concepts of Effective Remote Facilitation

In the product strategy phase, objectives of participants in the conference room and at a remote location may be the same, but the experience is different. Effectively managing product strategy facilitation means adapting your strategy for a remote audience. First,...