Custom Software Development Services:

Custom software development tailored to you and you alone.

Your demands are unique, and your software solution should be too. Custom solutions offer a competitive advantage for companies of all sizes in all industries. It’s not enough that software solves today’s problem–it needs to solve tomorrow’s problems as well. Geneca specializes in developing scalable custom solutions, so you can continue to compete far into the future.

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Benefits of Custom Software

Have you considered custom software but aren’t sure if it’s worth it for your company? There are countless benefits to taking advantage of customized software development, no matter who your users are or what industry you serve.

Full Ownership

With packaged software, you’re paying to use someone else’s product. With custom software, you have full ownership of your solution, meaning you have total control over how the software evolves over time. Plus, you can say goodbye to monthly subscription costs or additional licensing fees and only pay for the up-front cost of a custom software development project and its optional ongoing maintenance.

Full Flexibility

Your business should always be growing, and your software should be able to grow with it. At Geneca, we design your software with maximum flexibility and scalability. Need to handle more users? Want to add features? Modifying your business? Get the freedom and flexibility you need with a tailor-made solution just for you. No matter how your organization evolves, your custom software solution can keep up.

Competitive Advantages

When a business buys off-the-shelf software, they’re using what the other guys are using – and thus operating at the same level. By investing in software that fits your needs and is designed to meet your future goals, you can save time for your employees and customers, maximize profits, streamline business processes, and minimize errors and setbacks. 

Why Choose Geneca for Your Custom Software Development Project

Innovative Ideas

We enable innovation and disruption by thinking outside of the box and developing custom software solutions that surpass expectations.

Exceptional Expertise

There’s no substitute for experience. Geneca’s dedicated team of full stack development pros has developed software for different companies and industries.

Agile Development

Our custom software dev team integrates with your team to fast track your project. We collaborate with you during to ensure your product matches your vision.

GIVE YOUR CUSTOMERS THE BEST EXPERIENCE WITH A UNIQUE SOFTWARE PRODUCT.

The reason your customers come to you and why they stay with you is your differentiation in your marketplace. If you want to compete on value and service provided, you need provide benefits they can’t get anywhere else. That is your difference. That is why they go to you. These days, how you deliver your difference is dependent on the software you use. If you could use the same packaged software as everyone else to fuel your differentiation, it wouldn’t be unique!

areas of Software expertise

We work closely with your project team to provide high quality, cost-effective, and reliable custom software development services that align with your vision, needs, budget, and timeline. Building your software with you through careful planning and iterative testing, we develop and deliver high-quality software solutions that help your business to generate revenue.

Web Application Development

Custom web app development centers around a custom fit. You invest in your company moving from an off the shelf solution to building your own—one that is exactly what you need to conduct business and delight your users. Each piece, every process, and all requirements are specific to supporting your team, providing functionality for your users, and helping you dominate in your industry. You need a custom software development company who can create a custom solution that best suits your business with speed and agility and works for you today and in the future. Geneca can be that company.

We build your solution with quality architecture, need-based requirements, clean code, delightful design, and thorough testing to ensure it fulfills your business needs and delivers repeatable ROI. Over the past two decades, web app development has evolved and become more powerful and more popular. We bring expertise in technologies and frameworks that provide long-term viability for your web app development project.

Mobile App Development

Custom mobile app development starts with strategy, innovation, and problem solving. You may choose to turn your software development ideas into products for the consumer market and deliver your custom software directly to customers. Or you may be building to excite your B2B customers or enterprise users. We can assist you every step of the way by making the experience of building a custom mobile application easy and enjoyable. Geneca guides you through the full app development process. We’ll start with designing the look and feel of your mobile app for your users, then we’ll write clear requirements that capture your business needs, and we’ll finally build your app with all of the new functionality you desire and the quality and security you need.

We believe that the technology we use should fit the mobile software we create, and we build a variety of different mobile apps from responsive web applications to native mobile apps. We can build your iOS, Android, or cross-platform app and launch it to the Google Play Store and Apple’s App Store. Plus, we’ll support you through your mobile application’s lifespan. Together, we will build an engaging mobile app that focuses on your specific needs, business services, and release goals.

Cloud Application Development

Whether you want to build a custom cloud-based application from the ground up or migrate your existing solutions to the cloud, we have the custom application development expertise to support you. Using a cloud environment has a powerful impact on the way your business will operate and how your services will be accessed by your users. Cloud computing provides scalability, flexibility, storage space, and computational power. Geneca provides development services to help you optimize your performance through the development and implementation of a cloud usage strategy. We provide robust yet flexible cloud architecture, microservices integration, real-time performance optimization, and ongoing monitoring and maintenance of your custom software product.

As an experienced custom software development company, our team’s cloud computing expertise includes vendor-agnostic analysis. We’ll find the right vendor for your company goals and provide solid expertise with various testing methodologies. What does that make us? The best candidate for your cloud computing needs.

Desktop Application Development

Desktop app development has changed during the decades Geneca has been in business, but the quality with which we build these powerful, stable, and secure software systems remains the same. Although web, cloud, and mobile applications have replaced many desktop solutions, there are still business needs that are best solved using an installed desktop application. We can guide you through the decision-making process that determines how and when to use desktop applications, and we’ll identify how integration of your software into a seamless solution can advance your business. We will examine your objectives and your industry regulations to suggest the best option for functionality, security, and maintainability.

Our team is made of experts in desktop app development across all platforms, and we’ll utilize experience-based best practices to save you time and money. Leverage our custom software development services to build beautiful, efficient, and intuitive custom desktop applications.

Database Development
The performance of your business operations depends on the quality of your software database. We offer data modeling, architecture, management, and integration services to ensure you have a well-executed database as the foundation of your custom software solution. We also offer best-in-class performance tuning expertise as 96% of application performance issues we’ve been called in to diagnose have been traced to poor database design.

Big Data
Does your business need a better technology for high-volume data processing? Data architecture and analytics focus on more than just accessing data–it’s about transforming your data into useful knowledge to help you understand and improve your business in real time. We offer software development services to assist as you drive better decisions by developing a data process analyzing behaviors and taking measurements through data-mining.

IoT Solutions
We architect tailored IoT application strategy crafting a detailed plan to ensure the software integrates seamlessly into the hardware functionality. We collaborate with hardware vendors to design smart solutions collecting data from machines to wearables and create dashboards empowering your users to manage, monitor, and measure value. Leverage our expertise from decades as a leading software development company to proactively identify challenges before they derail your project.

Enterprise Software
Whether you need to build a custom enterprise software solution from the ground up or want an integration of your existing set of off the shelf software and in-house applications into a connected ecosystem, we provide the right software development services for your business. We start where you are and help you envision the future of your company providing ways for your team to work better, smarter, and faster improving efficiency while decreasing costs. We want you to save time while you make the right decisions to provide your customers with the service and support you know they require.

Clients Served

Software Products Created

Revenue Generated

CUSTOM SOFTWARE SOLUTIONS FOR YOUR INDUSTRY

Retail

MANAGEMENT CONSULTANTS

FUNDED STARTUPS

FINANCIAL SERVICES

Insurance Services

Medical Services

Custom Software for Your Business Needs

Your business needs drive your custom software development needs. We help you design and develop software that creates greater business value and enhances the experience of your end user–no matter what type of users drive your bottom line. When you want to get ahead of the competition, better serve your customers, and improve the way your team works, we have the experience and the expertise to build your custom solution.

B2C

If your business is customer-facing, you have specific needs for your e-commerce platform, customer portal, or online service offering. We create user experiences that attract and retain customers with a compelling mix of content and functionality. Together we design better ways to utilize data management to improve services at every level of interaction between your customers and your commercial software.

B2B

If it is your business to serve other businesses, you need to differentiate from the competition by focusing on your partner businesses’ needs and processes. You need a functional, intuitive, and easy-to-use application to assist you in conducting business with your clients. Your commercial software will need to be polished and provide solid functionality, manage large data sets, and interact with multiple systems.

B2E

When you build software for your employees, you want to streamline workflows, automate processes, and reduce manual steps with an enterprise web application. You want your employees to work more efficiently, engage with their work, and stay connected to their teams and clients. Our development process includes listening to your users and having them help with designing and testing to ensure the system you build fits every level of your team’s needs.

Our Featured Custom Software Development Projects

We know sometimes you need to see to believe. That’s why we like to share our custom software development success stories, from helping insurance companies automate pre-certification processes to creating an appointment management system for a dog grooming franchise to aiding a medical supplier with supply chain management.

Our Unique Approach & Process

Not only will we build your custom software product, but our dedicated team can also help you discover opportunities with your clients and gaps in the marketplace. We’ll help you invent a product to fill those needs, test it in the marketplace, create pricing models, and much more. All before writing a line of code!

While your product is in development, Geneca can assist as you build your strategy for going to market. Our team is full of project management pros, and we’ll work with your entire organization, helping with everything from marketing and sales campaigns to training for your team. We can even help you brand your product to spark recognition, adoption, and attention for your company. We have significant experience creating cross-departmental roadmaps to prepare you for success. Our custom software development process follows the software development life cycle and includes these steps:

Research and Discovery
We start by listening to you and brainstorming with you. Whether your current systems are failing, you have outgrown your off-the-shelf software, or you have a new idea to drive innovation, we will work closely with you to craft a collaborative plan for your custom software that will drive value and ROI. We offer free pre-project consulting with senior leaders well-versed in your industry, software development, and user experience. Together, we can invent software to invent revenue for you.

Validating and Shaping Ideas
To complete any project successfully, companies need a winning strategy. We develop a unique strategy for each client that’s customized to their industry and business needs by using the expertise we’ve gained over 25+ years. We have processes to mitigate risk, minimize feedback loops, and maximize code quality for your custom software development. At Geneca, we know how to leverage our significant architectural knowledge to drive the best decisions for your software.

Today’s users expect effortless technology. We work closely with you and your users—customers and employees alike—to build custom software that accomplishes their goals. By starting with high-fidelity UX prototyping and communication-based requirements, we get the details right before we begin coding your custom software development project. We engage with you throughout your project to craft a seamless user experience that will be easy to use and drive adoption.

Design & Prototyping
Together with your management team, we will clarify your ideas and translate them into an actionable design. We reduce risk by creating a prototype that provides a concrete picture of how your custom software will look and work. You can use your high-fidelity designs and prototypes to build marketing and training plans to support your full launch.

Development
Once your high-fidelity design has been completed and approved, our experienced software engineers will build software that meets every requirement. Using a combination of trusted and cutting-edge technology and programming languages, they’ll create your product one feature at a time, using sound and repeatable processes to ensure quality work.

Testing and Quality Assurance
No project is ever delivered without thorough testing and quality assurance. Our team includes analysts that are skilled at identifying and communicating bugs in the system. Once a bug is marked as fixed, they’re tested again to make sure everything works as it should. This process is performed continually as the software is developed, so you never have to worry about incomplete or nonfunctional code.

Maintenance and Support
Even after your custom software development project has been launched, the software development life cycle isn’t complete. Our team is here to maintain your system and offer technical support. Whether new bugs appear in the system or you decide to change or add functionality in the future, we’re ready to jump in and ensure your software is always meeting the needs of you and your users.

The Technologies We Use for Custom Software Development

Our software developers use a combination of cutting-edge and classic trusted technologies. Want to know more? Take a look at the technologies and programming languages we’ve used for our projects:

Custom Software Rescue Services

We offer a variety of services to quickly move you from distress to delight. Our team has completed many difficult rescue projects together and will bring our expertise to overcome your software’s specific issues and get your project over the finish line successfully in a short time.

Legacy Product

Is your legacy software outdated, inefficient, and costing your company valuable business? Do your employees hate your system and create complex process workarounds just to survive daily tasks? If so, it’s time to think about modernizing your system. 

We offer custom software development services tailored to analyze where you are and where you need your software to be for the future. We can audit your software and work together to craft a software development strategy plan that will allow you to move forward with a fully integrated custom software development solution specifically designed to do what you need it to do.

Product Rescue 

If your software project is off track and you are quickly losing confidence in the quality of your application development, we can help. Projects fail for many reasons. Whether you selected a software development partner to build your product but are not happy with the results or are developing in-house but won’t make it across the finish line, we’re here to help.

We have over 25 years of experience helping clients across industries get projects completed with a clear strategic plan and a development process built on history. Clients tell us our fluency in both business and technology brings strong value. Based right here in the U.S., we pride ourselves on visibility throughout your product build.

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FAQs

What are the examples of custom software?

There are countless examples of custom software, but some of the most popular are:

  • eCommerce
  • Customer Relationship Management
  • Enterprise Resource Planning

Whether you want a mobile app for your customers to shop online or you want a desktop application that integrates all your business processes into one system, custom software can bring your ideas to life.

What are the benefits of custom software development?

Not all businesses are the same, and their software shouldn’t be either. If you’re using the same software as your competitors, what sets you apart? How will you get the advantage? Custom software development gives you a leg up on competitors while also saving you money, providing scalability, and increasing productivity.

How much does custom software development cost?

No two custom software development projects will have the same price tag. The cost of your project will depend on the complexity of your idea and the timeline you wish to complete it in. A business looking for a simple web page with a long project timeline will inevitably spend less than an organization that wants an enterprise application with a quick turnaround time. The best way to determine how much your custom software will cost is to schedule a consultation with a custom software development partner.

Why is custom software development important?

Custom software gives you the freedom to incorporate as much or as little as you want into your system. Whether you want a simple application that’s easy to learn and use or you want a powerful, complex solution that takes care of every business need, custom software is the answer. Plus, businesses often spend less on custom software development in the long run than they do on the recurring costs associated with packaged software solutions.

Common Custom Software Development Questions

HOW CAN GENECA HELP ME?
Geneca can help you grow your business by creating and maintaining the custom software you need to win your market.

We have the expertise you need to build, launch, and evolve your software products, meeting you where you are, putting a plan in place for success, and executing the plan with transparency and precision.

  • If you have an idea and are ready to investigate what it would take to build it and bring it to market, we can assist as you scope out your MVP, craft your business case, and move confidently forward through the entire lifecycle.
  • Have an aging product that is slowing down the pace of your business? We can listen to your needs, examine requirements, look at your current code, and help you architect and design a software that will scale for your future.
  • Is your existing software ready for an additional feature set or are you looking for an extra burst of capacity to keep your project on track? We can take work off your plate or provide you with resources to help you succeed.
What makes Geneca the right choice?

Experience.

For more than 20 years, Geneca has been building custom software that turns companies’ differentiations, ideas, and needs into extraordinary products. Our software development services from invention and design through testing and evolution will help you generate revenue, delight your users, and differentiate your business.

Software Applications for Any Industry

  • We’ve developed software solutions for every size of company, from entrepreneurs with a vision to multinational enterprises.
  • We bring industry knowledge from management consulting, healthcare, health insurance, manufacturing, retail, and more. Genecians from your industry assist you in inventing your new software.
  • Our expertise across multiple verticals and solutions is key to driving your success and reducing your risk. Geneca specializes in full-cycle custom software development services and works with you from ideation through implementation.
  • Our team is 100% US-based and are experts in helping businesses grow by providing custom software development services as hands-on partners. We are with you every step of the way.
  • Businesses large and small rely on the cloud to host their software and store their data. We have spent years building mission-critical, cloud-based solutions for our clients.
  • We write custom code that is secure, scalable, with fully documented requirements and thoroughly tested. You can be confident that the code we produce is of the highest quality and is built to last.
WHAT SHOULD I KNOW ABOUT CUSTOM SOFTWARE development BEFORE I BEGIN?
The best software applications are those that people both need and enjoy using. Building the right software is about translating the needs of your business, your employees, and your customers into actionable software design. You want a cohesive look and feel while creating an easy and enjoyable interface to increase usability and efficiency. Before you start your custom software project, you will begin with the overall business goal for your software.

  • Is your focus on automating tasks and increasing the day to day efficiency of your employee
  • Are you creating a new revenue stream by inventing an offering for your customers?
  • Do you want to improve the software you have due to poor performance and high user frustration?
  • Are you tired of paying ongoing costs associated with your off-the-shelf software when it does not really fit your needs?

When preparing for your custom software project, you should select a partner with expertise in providing software services that match your needs and your industry.

HOW CAN CUSTOM SOFTWARE Development IMPROVE OPERATIONS?
Software built for your business, your team, and your processes can improve efficiency, provide visibility to make better decisions, and save time and money.

  • Manage and automate processes currently slowing down the pace of business through workarounds and manual effort.
  • Improve management satisfaction by removing bottlenecks and automating workflow decreasing miscommunications and dropped tasks.
  • Develop tools to break down silos and form better connected teams supporting one another for increased collaboration and success.
HOW CAN CUSTOM SOFTWARE HELP GROW MY BUSINESS?
In today’s digital world, customers expect businesses to provide them with technology that will improve their experience making it easier and more enjoyable to do business with you. We provide a full range of software development services to accommodate your specialized business needs.

  • Gather meaningful data, analyze trends, and make stronger business decisions and improve your user customer experience.
  • Increase speed and quality of service while connecting your users to products, employees, and partners for increased collaboration and engagement at every level of your organization.
  • Provide constant support for your customers replacing a tedious manual process with enjoyable automated sequences.
  • Drive innovation by discovering and creating new revenue opportunities.
HOW IS GENECA DIFFERENT FROM OTHER COMPANIES?
With more than 20 years providing custom software development services to our partners, we have built some of the coolest products for a wide range of clients of different sizes and industries.  Along the way, we have learned some valuable lessons and have several strong reasons why clients return to us repeatedly.

  • We make your plan come true. Roughly 70% of software projects fail, but Geneca averages a 97% success rate delivering on time, on budget, and on expectation. You desire a partner who can create a roadmap for your project and work closely with your business to identify risks, anticipate issues, understand business processes and adjust forecasts before problems occur. We will provide 100% transparency eliminating surprises.
  • We are all in for you. Every single employee at Geneca works in technology and will jump in to provide value for your company and support you during the development process. If any one of us encounters a challenge, there is another Genecian ready and available to dive in and assist. We know exactly what it takes to deliver successfully and take our responsibilities to your project seriously. And, we are easy to work with—easy to contact, quick to respond, and always have time to listen and help.
  • We believe that your success is our success. We value your ROI, your budget, and your timeline. During the pre-consulting phase, we work with you to craft an inventory of all of the items you desire that fit in your budget and never promise more scope than you can afford. We use only our own employees from design and requirements through testing and support—never offshore or outsource your work—because we know the value of the Genecians we have invested in far outweighs a lower cost per resource hour.
WHAT SERVICES DOES GENECA PROVIDE?

Geneca is a full product development company.

We not only will build your product, but we can help you discover opportunities with your clients and gaps in the marketplace. We help you invent software to fill those needs, test it in the marketplace, develop pricing models, and much more. All before writing a line of code!

While your software is in development, Geneca can help you with your go-to-market strategy working with your entire organization from marketing & sales campaigns to training your staff. We can even help you brand your product to spark recognition, adoption, and attention to your company. We know how to create cross-departmental roadmaps to ensure everyone in your company arrives at the launch fully prepared for success.