Software Does Not Get Better with Age

Software Does Not Get Better with Age

15 year old scotch can be fabulous.  15 year old software can be risky.  What will you do when the software product that runs your business, helps close sales, and brings in revenue becomes obsolete? What is Obsolete Software? Obsolete software means the product...
3 Keys to Launching Products Customers Will Actually Use

3 Keys to Launching Products Customers Will Actually Use

In an environment where up to 75% of new software products fail to meet market expectations, effectual innovation isn’t necessarily tied to the “perfect” product. Reaching customers means launching products that easily blend into the real life of the buyer, striking...
3 Tips for Choosing the Right Idea

3 Tips for Choosing the Right Idea

Fresh ideas are the foundation of innovation. It’s widely believed that building a pipeline of ideas is the ultimate weapon for leading organizations but real value stems from developing a strategy to choose them wisely. What does your company need to know to sort...
Finding Fresh Ideas

Finding Fresh Ideas

It’s hard to generate new ideas. It’s even harder to generate ideas that succeed. As new product failure rates hover around 70%, discovering new ways to grow revenue is a daunting prospect for organizations. So, how do you invent new ideas to successfully maximize...
15 Highly Underrated Steps to Launching a Product

15 Highly Underrated Steps to Launching a Product

Developing and launching a new product are two distinct actions. You might have gone through the exciting development process with a consulting firm, but have no clear strategy yet for getting that shiny new object into the hands of your target customers. A successful...
Are We Being Innovative Yet?

Are We Being Innovative Yet?

Your customer wants to do business with you through applications. As a result, software is now playing a much bigger role in how you grow, engage and retain your customer base. To support this growing need for software, the IT team needs to be more innovative....
Digital Innovation: Getting Your Idea Off the Ground

Digital Innovation: Getting Your Idea Off the Ground

Features of a new product are key to its success, but many companies make the same mistakes when deciding what features are in or out. In the latest edition of Healthcare Business Today, Genecian Clare Anderson gives some suggestions on how to avoid common pitfalls...
What Does Digital Transformation Have to Do with Me?

What Does Digital Transformation Have to Do with Me?

Regardless of what your business does or provides, the customers you serve today are leading increasingly digital lives. This is forcing you to think like a software company. In the third article of their StickyMinds series, Genecians Kenton Bohn and Ryan McClish...
Getting Back to Basics: Delivering Approved Requirements

Getting Back to Basics: Delivering Approved Requirements

Effectively communicating requirements and earning stakeholder approval require a combination of technical and software skills. This article offers ideas on how to present requirements to stakeholders with confidence and win their approval. Read the full article...
Inside a Digital Transformation

Inside a Digital Transformation

Positioning your business for growth is always a challenge, especially when that growth involves digital transformation. In this article, Geneca CTO David Katauskas breaks down the three steps a business leader should take to leverage differentiating capabilities for...
Getting Back to Basics: Asking the Right Questions

Getting Back to Basics: Asking the Right Questions

When developing a solution, there are constant decisions that need to be made for the team to accomplish the goals of the project. In the first installment of our new Modern Analyst series, Genecian Cathy Brunsting explains how understanding the basics behind a...
When Really Good People Make Really Bad Decisions

When Really Good People Make Really Bad Decisions

Who hasn’t made a bad decision or done something really stupid under stress? Learn how to recognize and handle that stress in our latest StickyMinds article. Read the full article here: When Really Good People Make Really Bad Decisions
Five Principles from Chess To Change Your Software Game

Five Principles from Chess To Change Your Software Game

Chess and software have many of the same core principles. Learning about one can help you learn about the other. Genecian Charlie Hill explains the five principles chess and software have in common so that you can improve your game in both. Read the full article...
Is Application Economy an Architectural Moment?

Is Application Economy an Architectural Moment?

It is no longer “business as usual” for software architects. The “Application Economy” requires all businesses to think and act like nimble software companies in order to keep up with the changing needs of their customers. Read the full article...