How to Ensure The Adoption of a New Software Product

How to Ensure The Adoption of a New Software Product

If software product adoption is the house, users are the key. After a product launch, organizations are often surprised when a new product doesn’t deliver the expected results. While in some cases, adoption may remain high when software product success is lower than...
Defining the Blurry Lines of UX and UI

Defining the Blurry Lines of UX and UI

The terms User Experience (UX) and User Interface (UI) are commonly used in not only dialogue surrounding technology, but business in general. We’ve found that while UX and UI are familiar terms to the business community at large, a fair amount of confusion about them...