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To Find More Customers, Think Like a Software Company

To Find More Customers, Think Like a Software Company

Early on the idea of an “Application Economy” was revolutionary. Very few companies embraced the concept that any business, no matter what the industry, should imagine, create, and distribute online tools, apps, or products. Today, as leading analysts and market...

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Are We Being Innovative Yet?

Are We Being Innovative Yet?

Your customer wants to do business with you through applications. As a result, software is now playing a much bigger role in how you grow, engage and retain your customer base. To support this growing need for software, the IT team needs to be more innovative....

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5 Ways You Can Innovate Products like Apple!

5 Ways You Can Innovate Products like Apple!

When you think of companies that have a reputation for excellence in innovation, Apple most likely comes to mind. Steve Jobs once said: "To turn really interesting ideas and fledgling technologies into a company that can continue to innovate for years, it requires a...

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Digital Innovation: Getting Your Idea Off the Ground

Digital Innovation: Getting Your Idea Off the Ground

Features of a new product are key to its success, but many companies make the same mistakes when deciding what features are in or out. In the latest edition of Healthcare Business Today, Genecian Clare Anderson gives some suggestions on how to avoid common pitfalls...

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What Does Digital Transformation Have to Do with Me?

What Does Digital Transformation Have to Do with Me?

Regardless of what your business does or provides, the customers you serve today are leading increasingly digital lives. This is forcing you to think like a software company. In the third article of their StickyMinds series, Genecians Kenton Bohn and Ryan McClish...

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Why Most Agendas Actually Ruin Meetings

Why Most Agendas Actually Ruin Meetings

Everyone is told how important agendas are for keeping meetings on point and on track. So why are so many meetings a waste of time? In Geneca CEO Joel Basgall’s most recent article in Entrepreneur, he explains why agendas may be causing more problems than they are...

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