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Top Technology Trends in Management Consulting

Management consulting firms work across a wide variety of industries and are always looking for ways to offer new services and increase business. In order to serve today’s technology savvy customers and employees, it is more important than ever for companies to adapt...
Geneca Ranks #13 Best Place To Work In Chicago for 2018

Geneca Ranks #13 Best Place To Work In Chicago for 2018

Geneca is incredibly excited to be ranked #13 as Best Place to Work in Chicago for 2018! Great Places to Work surveys over 11,000 employees at all different levels in the Chicago area to determine employee satisfaction within the workplace. The list of rankings...
Geneca Ranks #18 of Top 100 Places to Work in Chicago

Geneca Ranks #18 of Top 100 Places to Work in Chicago

Geneca is proud to be ranked 18th on Crain’s 2018 Top 100 Places to Work in Chicago! Each year Crain’s Chicago Business selects the companies where employees love to work the most. Geneca is thrilled to announce that we are ranked 18th on Crain’s 2018 Top 100 Places...
Customer Service as a Marketing Tool

Customer Service as a Marketing Tool

Never underestimate the marketing power of excellent customer service. Millennials place a great deal of value on experience. Not only traveling to experience the world, or trying new exciting things but millennials pay attention to how interactions and transactions...
Marketing to Millennials: Convenience vs. Concern

Marketing to Millennials: Convenience vs. Concern

There are many lessons we learned throughout our childhood that were simple, basic, and meant to lay the foundation for life-long safety. Look both ways before you cross the street, wear your seatbelt, keep your fingers away from electrical outlets, and what many can...
Marketing to Millennials: Social Media

Marketing to Millennials: Social Media

After I filled my plate with chips, dip, and hot wings, I put forth my best impression of Sheldon Cooper (from the Big Bang Theory) as I looked for the perfect seat. Once I was centered and in front of the TV, with ample sound and comfort, I was finally ready for the...
Company Contention: The Gloves Are Off!

Company Contention: The Gloves Are Off!

Over the past few weeks, we’ve seen a lot of heavy punches landed by both managers and their employees. Each was able to hang in there through the four rounds, but who will take the title? Let’s recap the highlights from each bout! Round 1: Management Melee In this...
3 Advertising Tips That Will Attract Millennials

3 Advertising Tips That Will Attract Millennials

Providing a meaningful experience to millennials is essential to running a successful marketing campaign today. However, a meaningful message can only serve its purpose when exposed to the right audience. Previously, we’ve discussed how the millennial experience is...
Company Contention: Manager Misconceptions

Company Contention: Manager Misconceptions

Alright…..you’ve made it round 4. You’ve duked out the divide between managers and employees, you’ve combatted the communication conflict and you’ve fought the feedback feud. Take a deep breath, it’s been a hell of a match and the end is in sight. Like any good boxer,...
Make it Meaningful: Marketing to Millennials

Make it Meaningful: Marketing to Millennials

Studies show that the average person views anywhere from 3,000 to 20,000 advertisements per day.  Though the range is quite extreme, testing the research on your own could prove to be difficult. Do you consciously count the ads you view in your morning routine alone?...
Company Contention: Feedback Feud

Company Contention: Feedback Feud

Time for Round 3! What comes around every year and is pretty much dreaded by everyone involved? If you guessed winter in Chicago, I’d say you were close! However, today we’re talking about annual employee reviews. In one corner, we have our employee. He’s feeling...
Millennials: A New Generation of Marketing

Millennials: A New Generation of Marketing

As a group, millennials will spend trillions of dollars during their lifetimes. How can you make sure it’s at your company and not at your competitors’? Each morning, I pull into the parking lot, grab my bag and my coffee cup, and make my way into the building. I walk...
4 Ways to Invest in the Millennials of the Future

4 Ways to Invest in the Millennials of the Future

No one can be sure of what the future holds, but we feel confident that it will involve millennials. This generation has already had such a strong impact on the way we do everything from business to pop culture, and it looks like that won’t be slowing down anytime...